Mr Tom Nener

Tom Nener


Intellectual Property

Online infringement: when is a platform 'targeted' at a territory?
United Kingdom | 12 April 2021

Unsurprisingly, the combination of the COVID-19 pandemic and global lockdowns has resulted in increased consumer shopping online. To capture that increased demand, retailers have invested in both their website infrastructure and marketing budgets. Consumers now have no geographical limits on where they view and purchase goods. An unintended consequence of this is that it has shone a spotlight on the tension between trademarks which are territorial and online marketplaces which are not.