Mr Michael Woller

Michael Woller

Updates

Insurance

'.insurance' – new gTLD targeting insurance sector
International | 10 May 2016

Sub-level domain names under the new generic top-level domain '.insurance' will soon be available – a development that will be of particular interest for the insurance sector, as it will allow domain names such as '[Yourbrand].insurance' and '[Yourproduct].insurance'. The '.insurance' domain names are expected to become generally available in June 2016, preceded by a sunrise period in May 2016.

Tech, Data, Telecoms & Media

Influencer marketing – Advertising Council adopts specific rules
Austria | 15 March 2019

'Influencer marketing' means taking advantage of bloggers and other persons who have their own social media channels to promote goods and services. While the concept of transmitting arguably hidden advertising is problematic, there are many variations of this and the lines between hidden advertising and personal opinion are often blurred. As such, the Advertising Council recently issued guidelines for dealing with influencer marketing as a specific means of marketing communication.

Ban on most-favoured nation clauses in online travel sector – end of online booking services?
Austria | 01 November 2016

A draft law amending the Federal Act against Unfair Competition 1984 and the Price Labelling Act was recently published for public consultation. The draft law intends to introduce a ban on most-favoured nation clauses in contracts between online travel agencies and hotel operators. Commercially, the draft law puts online travel agencies' business model at risk and may even deter innovation and investments beyond this niche industry.

One and two-character domain names available under ccTLD '.at'
Austria | 06 September 2016

The Austrian registry operator recently initiated the launch process for approximately 5,000 one and two-character domain names under the top-level domain (TLD) '.at'. Owners of trademarks consisting of one or two characters should consider requesting delegation of their short trademarks as domains under the '.at' TLD in order to use them or at least prevent unauthorised third parties from taking advantage of their marks.

'.insurance' – new gTLD targeting insurance sector
International | 10 May 2016

Sub-level domain names under the new generic top-level domain '.insurance' will soon be available – a development that will be of particular interest for the insurance sector, as it will allow domain names such as '[Yourbrand].insurance' and '[Yourproduct].insurance'. The '.insurance' domain names are expected to become generally available in June 2016, preceded by a sunrise period in May 2016.